Friday, August 1, 2008

Chris Brown is Doubling Fun for Wrigley's


Chew on This: Hit Song Is a Gum Jingle

You know the current top-10 hit song "Forever" by Chris Brown - the hook is "double your pleasure / double your fun." If it sounds familiar it's because it is a jingle that you've probably heard. Check out the WSJ story from July 28 '08 on how Wm Wrigley Jr. Co is stealthly using pop music to sell gum...



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